V souladu s ustanoven\u00edm \u00a7 89 z\u00e1kona \u010d. 127\/2005 Sb., o elektronick\u00fdch komunikac\u00edch, V\u00e1s t\u00edmto informujeme, \u017ee na\u0161e servery vyu\u017e\u00edvaj\u00ed pro svoji \u010dinnost tzv. cookies. Cookie je kr\u00e1tk\u00fd textov\u00fd soubor, kter\u00fd nav\u0161t\u00edven\u00e1 webov\u00e1 str\u00e1nka ode\u0161le do prohl\u00ed\u017ee\u010de. Umo\u017e\u0148uje webu zaznamenat informace o Va\u0161\u00ed n\u00e1v\u0161t\u011bv\u011b, nap\u0159\u00edklad preferovan\u00fd jazyk a dal\u0161\u00ed nastaven\u00ed. P\u0159\u00ed\u0161t\u00ed n\u00e1v\u0161t\u011bva str\u00e1nek tak m\u016f\u017ee b\u00fdt snaz\u0161\u00ed a produktivn\u011bj\u0161\u00ed. Soubory cookie jsou d\u016fle\u017eit\u00e9. Bez nich by proch\u00e1zen\u00ed webu bylo mnohem slo\u017eit\u011bj\u0161\u00ed.<\/b><\/p>\n
Soubory cookie slou\u017e\u00ed k cel\u00e9 \u0159ad\u011b \u00fa\u010del\u016f. Pou\u017e\u00edv\u00e1me je nap\u0159\u00edklad k ukl\u00e1d\u00e1n\u00ed p\u0159idan\u00e9ho zbo\u017e\u00ed do ko\u0161\u00edku, k v\u00fdb\u011bru relevantn\u00edch reklam, ke sledov\u00e1n\u00ed po\u010dtu n\u00e1v\u0161t\u011bvn\u00edk\u016f na str\u00e1nce, k usnadn\u011bn\u00ed registrace nov\u00fdch slu\u017eeb, k ochran\u011b Va\u0161ich dat nebo k ukl\u00e1d\u00e1n\u00ed nastaven\u00ed reklam<\/a><\/p>\n V dal\u0161\u00edm textu si m\u016f\u017eete p\u0159e\u010d\u00edst, jak\u00e9 typy cookies pou\u017e\u00edv\u00e1me v r\u00e1mci na\u0161ich slu\u017eeb i o tom, jak my a na\u0161i partne\u0159i (nap\u0159. spole\u010dnost Google) tyto soubory cookie vyu\u017e\u00edvaj\u00ed v reklam\u011b<\/a>. V\u00edce informac\u00ed o z\u00e1sad\u00e1ch ochrany Va\u0161eho soukrom\u00ed pak naleznete zde<\/b><\/a>. Z\u00e1sady ochrany soukrom\u00ed popisuj\u00ed, jak p\u0159i pou\u017e\u00edv\u00e1n\u00ed soubor\u016f cookie chr\u00e1n\u00edme va\u0161e osobn\u00ed \u00fadaje a dal\u0161\u00ed data.<\/p>\n Cookies nezab\u00edraj\u00ed na disku po\u010d\u00edta\u010de t\u00e9m\u011b\u0159 \u017e\u00e1dn\u00e9 m\u00edsto, jejich velikost \u010din\u00ed zpravidla n\u011bkolik kilobajt\u016f. Cookies neslou\u017e\u00ed k z\u00edsk\u00e1v\u00e1n\u00ed jak\u00fdchkoli citliv\u00fdch osobn\u00edch \u00fadaj\u016f nebo k Va\u0161\u00ed identifikaci jako konkr\u00e9tn\u00ed osoby.<\/b><\/p>\n Standardn\u00ed webov\u00e9 prohl\u00ed\u017ee\u010de podporuj\u00ed spr\u00e1vu cookies. Pro detailn\u011bj\u0161\u00ed informace pros\u00edm pou\u017eijte n\u00e1pov\u011bdu Va\u0161eho prohl\u00ed\u017ee\u010de. Pokud bude m\u00edt V\u00e1\u0161 prohl\u00ed\u017ee\u010d pou\u017eit\u00ed cookies povoleno, budeme vych\u00e1zet z toho, \u017ee souhlas\u00edte s vyu\u017e\u00edv\u00e1n\u00edm standardn\u00edch cookies ze strany na\u0161ich server\u016f.<\/b><\/p>\n Existuj\u00ed dva druhy cookies \u2013 do\u010dasn\u00e9 soubory cookie<\/b>, kter\u00e9 jsou ulo\u017eeny ve Va\u0161em po\u010d\u00edta\u010di jen do ukon\u010den\u00ed relace prohl\u00ed\u017ee\u010de a trval\u00e9 soubory cookie<\/b>, kter\u00e9 z\u016fst\u00e1vaj\u00ed ulo\u017eeny ve Va\u0161em po\u010d\u00edta\u010di d\u00e9le. Do\u010dasn\u00e9 cookies umo\u017e\u0148uj\u00ed uchov\u00e1v\u00e1n\u00ed informac\u00ed p\u0159i p\u0159ech\u00e1zen\u00ed z jedn\u00e9 webov\u00e9 str\u00e1nky na druhou a odstra\u0148uj\u00ed pot\u0159ebu opakovan\u00e9ho zad\u00e1v\u00e1n\u00ed n\u011bkter\u00fdch \u00fadaj\u016f.<\/p>\n Trval\u00e9 soubory cookie n\u00e1m pom\u00e1haj\u00ed V\u00e1\u0161 po\u010d\u00edta\u010d identifikovat, jestli\u017ee op\u011btovn\u011b nav\u0161t\u00edv\u00edte na\u0161i internetovou str\u00e1nku, neumo\u017e\u0148uj\u00ed v\u0161ak jakkoliv identifikovat V\u00e1s osobn\u011b. Dal\u0161\u00ed v\u00fdhodou trval\u00fdch cookies je to, \u017ee n\u00e1m umo\u017e\u0148uj\u00ed p\u0159izp\u016fsobit na\u0161e str\u00e1nky Va\u0161im z\u00e1jm\u016fm a zabra\u0148uj\u00ed opakovan\u00e9mu zobrazen\u00ed stejn\u00e9 reklamy. Ani v tomto p\u0159\u00edpad\u011b nem\u016f\u017eeme ov\u0161em jakkoliv identifikovat V\u00e1s osobn\u011b a p\u0159\u00edslu\u0161n\u00e1 data ukl\u00e1d\u00e1me zcela anonymizovan\u011b a nespojujeme je s jak\u00fdmikoliv jin\u00fdmi daty.<\/p>\n Tyto soubory cookie umo\u017e\u0148uj\u00ed na\u0161im web\u016fm zapamatovat si informace, kter\u00e9 maj\u00ed vliv na vzhled nebo chov\u00e1n\u00ed webu. Jde nap\u0159. o preferovan\u00fd jazyk nebo oblast, v n\u00ed\u017e se nach\u00e1z\u00edte.<\/p>\n Soubory cookie pou\u017e\u00edv\u00e1me tak\u00e9 k ov\u011b\u0159ov\u00e1n\u00ed u\u017eivatel\u016f, k prevenci podvodn\u00e9ho vyu\u017eit\u00ed p\u0159ihla\u0161ovac\u00edch pov\u011b\u0159en\u00ed a k ochran\u011b u\u017eivatelsk\u00fdch dat p\u0159ed p\u0159\u00edstupem neautorizovan\u00fdch stran.<\/p>\n P\u0159i ka\u017ed\u00e9 n\u00e1v\u0161t\u011bv\u011b na\u0161ich str\u00e1nek si analytick\u00fd software ukl\u00e1d\u00e1 anonymn\u00ed cookies. Ty pom\u00e1haj\u00ed zji\u0161\u0165ovat, kolik u\u017eivatel\u016f chod\u00ed na na\u0161e str\u00e1nky opakovan\u011b. L\u00e9pe tak ch\u00e1peme, jak se \u010dten\u00e1\u0159i na na\u0161ich str\u00e1nk\u00e1ch chovaj\u00ed, \u010demu d\u00e1vaj\u00ed p\u0159ednost a co je zaj\u00edm\u00e1. Pro tyto \u00fa\u010dely vyu\u017e\u00edv\u00e1me tak\u00e9 n\u00e1stroj Google Analytics. Podrobnosti o tomto n\u00e1stroji naleznete zde<\/b><\/a>.<\/b><\/p>\n Tyto informace nejsou nijak spojeny s jin\u00fdmi informacemi. V\u00edme tedy nap\u0159\u00edklad, \u017ee danou str\u00e1nku nav\u0161t\u00edv\u00ed opakovan\u011b ur\u010dit\u00fd po\u010det lid\u00ed za m\u011bs\u00edc. Nev\u00edme ale jmenovit\u011b, kte\u0159\u00ed to jsou.<\/p>\n N\u00e1mi zaznamen\u00e1van\u00e9 \u00fadaje mohou tak\u00e9 slou\u017eit k zabezpe\u010den\u00ed na\u0161\u00ed s\u00edt\u011b a prevenci \u00fatok\u016fm na ni.<\/p>\n Registrovan\u00fdm u\u017eivatel\u016fm ukl\u00e1d\u00e1me do cookies informaci o p\u0159ihl\u00e1\u0161en\u00ed nebo odhl\u00e1\u0161en\u00ed.<\/p>\n Soubory cookie pou\u017e\u00edv\u00e1me tak\u00e9 k tomu, abychom zv\u00fd\u0161ili p\u0159ita\u017elivost reklam pro V\u00e1s jako u\u017eivatele. Soubory cookie se b\u011b\u017en\u011b pou\u017e\u00edvaj\u00ed k v\u00fdb\u011bru reklam podle toho, co je pro u\u017eivatele relevantn\u00ed (remarketing), ke zlep\u0161ov\u00e1n\u00ed p\u0159ehled\u016f v\u00fdkonu kampan\u00ed a k tomu, aby se u\u017eivateli nezobrazovaly reklamy, kter\u00e9 u\u017e vid\u011bl. Data z remarketingu pou\u017e\u00edv\u00e1me v\u00fdhradn\u011b k segmentaci n\u00e1v\u0161t\u011bvn\u00edk\u016f za \u00fa\u010delem doru\u010den\u00ed relevantn\u011bj\u0161\u00edho reklamn\u00edho sd\u011blen\u00ed. Segmenty jsou vytvo\u0159eny na z\u00e1klad\u011b n\u011bkolika obecn\u00fdch vzorc\u016f chov\u00e1n\u00ed n\u00e1v\u0161t\u011bvn\u00edk\u016f a obsahu jimi nav\u0161t\u00edven\u00fdch str\u00e1nek.<\/p>\n V r\u00e1mci segmentace m\u016f\u017eeme tak\u00e9 sb\u00edrat obecn\u00e9 informace o p\u0159ibli\u017en\u00e9 geografick\u00e9 lokaci Va\u0161eho po\u010d\u00edta\u010de nebo mobiln\u00edho za\u0159\u00edzen\u00ed. Tyto data jsou sb\u00edr\u00e1na za \u00fa\u010delem poskytnut\u00ed personalizovan\u00e9ho obsahu na z\u00e1klad\u011b Va\u0161\u00ed geografick\u00e9 lokace.<\/p>\n Na na\u0161ich str\u00e1nk\u00e1ch vyu\u017e\u00edv\u00e1me marketingov\u00e9 a personaliza\u010dn\u00ed syst\u00e9my od spole\u010dnost\u00ed Google, Sklik, Facebook a Smartlook. Jednotliv\u00e9 slu\u017eby jsou nalinkovan\u00e9 n\u00ed\u017ee. Na odkazu si m\u016f\u017eete zm\u011bnit sv\u00e9 preference reklam.<\/p>\n Bli\u017e\u0161\u00ed informace o reklam\u00e1ch spole\u010dnosti Google z\u00edsk\u00e1te zde<\/a> a zm\u011bnit z\u00e1jmy zde<\/a> Bli\u017e\u0161\u00ed informace o pravidlech syst\u00e9mu Smartlook z\u00edsk\u00e1te zde<\/a> a odhl\u00e1sit se z pou\u017e\u00edv\u00e1n\u00ed zde<\/a><\/p>\n Z pou\u017e\u00edv\u00e1n\u00ed ur\u010dit\u00fdch cookies se m\u016f\u017eete odhl\u00e1sit na v\u00fd\u0161e uveden\u00fdch str\u00e1nk\u00e1ch nebo na adrese<\/b> zde<\/a><\/p>\n M\u011b\u0159\u00edc\u00ed pixel (n\u011bkdy naz\u00fdvan\u00fd tak\u00e9 web beacon) je mal\u00fd grafick\u00fd obr\u00e1zek um\u00edst\u011bn\u00fd na webov\u00e9 str\u00e1nce, kter\u00fd je podobn\u011b jako cookie mo\u017en\u00e9 vyu\u017e\u00edt pro sb\u011br ur\u010dit\u00fdch informac\u00ed z Va\u0161eho po\u010d\u00edta\u010de, nap\u0159\u00edklad jeho IP adresy, \u010dasu, kdy do\u0161lo k prohl\u00ed\u017een\u00ed obsahu str\u00e1nky, typu prohl\u00ed\u017ee\u010de a existence cookies ji\u017e d\u0159\u00edve nastaven\u00fdch t\u00fdm\u017e serverem. N\u011bkter\u00e9 na\u0161e str\u00e1nky mohou vyu\u017e\u00edvat web beacons ke sledov\u00e1n\u00ed efektivity na\u0161ich str\u00e1nek, k testov\u00e1n\u00ed, zda jsou napln\u011bny podm\u00ednky pro omezen\u00ed vyu\u017e\u00edv\u00e1n\u00ed na\u0161ich slu\u017eeb a jako dopln\u011bk ke cookies za \u00fa\u010delem segmentace u\u017eivatel\u016f pro zobrazov\u00e1n\u00ed obsahu a reklamy.<\/p>\n V n\u011bkter\u00fdch p\u0159\u00edpadech vyu\u017e\u00edv\u00e1me k \u010dist\u011b technick\u00fdm \u00fa\u010del\u016fm (nap\u0159. ulo\u017een\u00e9 zbo\u017e\u00ed v ko\u0161\u00edku apod.) i tzv. \u201elocal storage\u201c Va\u0161eho internetov\u00e9ho prohl\u00ed\u017ee\u010de \u010di obdobnou funk\u010dnost prost\u0159ednictv\u00edm tzv. \u201eIndexed DB\u201c v prohl\u00ed\u017ee\u010di. Jedn\u00e1 se o zvl\u00e1\u0161tn\u00ed \u00falo\u017ei\u0161t\u011b v prohl\u00ed\u017ee\u010di, do kter\u00fdch je mo\u017en\u00e9 ukl\u00e1dat u\u017eivatelsk\u00e1 nastaven\u00ed. Tato nastaven\u00ed jsou obvykle v t\u011bchto \u00falo\u017ei\u0161t\u00edch ukl\u00e1d\u00e1na do doby jejich zm\u011bny.<\/p>\n Standardn\u00ed webov\u00e9 prohl\u00ed\u017ee\u010de (Internet Explorer, Mozilla Firefox, Google Chrome apod.) podporuj\u00ed spr\u00e1vu cookies. V r\u00e1mci nastaven\u00ed prohl\u00ed\u017ee\u010d\u016f m\u016f\u017eete jednotliv\u00e9 cookie ru\u010dn\u011b mazat, blokovat \u010di zcela zak\u00e1zat jejich pou\u017eit\u00ed, lze je tak\u00e9 blokovat nebo povolit jen pro jednotliv\u00e9 internetov\u00e9 str\u00e1nky. Pro detailn\u011bj\u0161\u00ed informace pros\u00edm pou\u017eijte n\u00e1pov\u011bdu Va\u0161eho prohl\u00ed\u017ee\u010de.<\/p>\n Mo\u017enosti nastaven\u00ed spr\u00e1vy cookies v r\u00e1mci hlavn\u00edch prohl\u00ed\u017ee\u010d\u016f naleznete zde:<\/p>\n Chrome: zde<\/a> V p\u0159\u00edpad\u011b jak\u00fdchkoliv dotaz\u016f \u010di p\u0159ipom\u00ednek n\u00e1s m\u016f\u017eete kontaktovat na e-mailov\u00e9 adrese: kristof@yonilife.com<\/a><\/p>\n Detailn\u011bj\u0161\u00ed informace o ochran\u011b osobn\u00edch \u00fadaj\u016f na slu\u017eb\u00e1ch spole\u010dnosti Yonilife, s.r.o. najdete zde:<\/p>\n Z\u00e1sady ochrany osobn\u00edch \u00fadaj\u016f<\/a><\/p>\nDRUHY COOKIES<\/h2>\n
K \u010cEMU COOKIES POU\u017d\u00cdV\u00c1ME?<\/h2>\n
K ulo\u017een\u00ed osobn\u00edch nastaven\u00ed<\/h3>\n
K zabezpe\u010den\u00ed<\/h3>\n
Ke statistick\u00e9mu zaznamen\u00e1n\u00ed, m\u011b\u0159en\u00ed n\u00e1v\u0161t\u011bvnosti a zabezpe\u010den\u00ed s\u00edt\u011b<\/h3>\n
K ulo\u017een\u00ed registra\u010dn\u00edch informac\u00ed<\/h3>\n
K reklamn\u00edm \u00fa\u010del\u016fm<\/h3>\n
\nBli\u017e\u0161\u00ed informace o pravidlech syst\u00e9mu Sklik z\u00edsk\u00e1te zde<\/a>
\nBli\u017e\u0161\u00ed informace o reklam\u00e1ch a pravidlech syst\u00e9mu Facebook z\u00edsk\u00e1te zde<\/a> a preference reklam zm\u011bnit zde<\/a><\/p>\nM\u011a\u0158\u00cdC\u00cd PIXELY A LOCAL STORAGE<\/h2>\n
NASTAVEN\u00cd SPR\u00c1VY COOKIES V PROHL\u00cd\u017dE\u010c\u00cdCH:<\/h2>\n
\nEdge: zde<\/a>
\nInternet Explorer: zde
\nFirefox: zde<\/a><\/p>\n